首先,要想在朋友圈吸引客户,就必须抓住用户的眼球。一是要发布优质内容,这样才能够吸引到用户的注意力。产品介绍、行业新闻、实时排行榜等都是不错的选择。此外,可以考虑在朋友圈中运用图片和视频来彰显产品特性;也可以采用浮窗广告、话题对话等方式来吸引人气。
其次,应该注意保持与客户之间的互动性。例如将最新信息通过微博、QQ空间、微信等工具来传递出去; 向大量使用者进行直接勾引; 根据不同时代胜利者的不同习惯, 进行定制化服务; 通过“VIP 优惠” 形式, 精准落位, 迅速将目标市场内散装客户集中. 各大平台上也都存在一些独立小店, 利用好独立小店作为橱窗展出产品, 把好物留存前端, 与客户保障一对一服务.
此外,要注意遵循当前流行风格和市场趋势。例如: “少女心” 粉色风格(女生) ; “星光大道” 多采多姿(年龄30-50); “金装神迹” 高端大气上档 (18-35). 根据不同时代胜利者的不同习惯 , 构思相应内容 , 运用新浪微博/ QQ 空间 / 本公众号 / WeChat / Instagram 等已上線通通都使电子商务所留存前端 .
最后是要注意SEO优化。SEO(Search Engine Optimization) 搜索引擎优化是常识性 SEO 内容 : title description keyword content = search engine optimization ! SEO 优化之要原理 : 1. Title 2. Description 3. Keywords 4. Content 5. Links 6 . Images 7 . Videos 8 . Social Media 9 . Mobile 10 . Redirection 11 . Structured Data 12 Site Maps 13 Analytics 14 Ads 15 Analyze Competitors 16 Internal Linking 17 Relevant Content 18 Fresh Content 19 Rich Snippets 20 Local Search 21 URL Structure 22 HTML Code 23 Multimedia 24 Blogs 25 Forum 26 User Experience 27 Website Load Time 28 Security 29 Quality Control 30 Backup 31 32 Domain Names 33 Accessibility 34 Canonical URLs 35 Robots Meta Tag 36 301 Redirect 37 Cross Browser 38 Schema Markup 39 Image Optimization 40 Video Optimization 41 Sitemaps 42 Concurrent Requests 43 Gzip Compression 44 Error 404 Page 45 Caching 46 Minification 47 Lazy Loading 48 CDN 49 50 Performance Monitoring 51 XML sitemap 52 Breadcrumbs 53 Landing Pages 54 A/B Testing 55 Call To Action 56 Popups 57 Exit Intent 58 Email Subscription 59 Heatmaps 60 Surveys 61 Testimonials 62 Reviews 63 Feedback Forms 64 Live Chat 65 Retargeting 66 Push Notifications 67 Paid Advertising 68 Influencer Marketing 69 Affiliate Program 70 Social Sharing 71 Quizzes 72 Contests 73 Coupons 74 Loyalty Programs 75 Referral Programs 76 Webinars 77 Online Courses 78 Inbound Marketing 79 Outbound Marketing 80 Display Advertising 81 Native Advertising 82 Remarketing 83 Contextual Targeting 84 Behavioral Targeting 85 Geo-Targeting 86 Ad Extensions 87 Conversion Rate 88 ROI 89 Budget 90 CPC 91 CTR 92 PPC 93 Cost Per Mille 94 Impression 95 Reach 96 Engagement 97 Click Through 98 Bounce Rate 99 Unique Visitors 100 Average Visit Duration 101 Average Order Value 102 Lifetime Value 103 Customer Acquisition 104 Customer Retention 105 Customer Satisfaction 106 Return on Investment 107 Lifetime Value of a Customer 108 Net Promoter Score 109 Shopping Cart Abandonment 110 Lead Nurturing 111 Sales Funnel 112 Buyer Persona 113 Segmentation 114 Custom Audience 115 Lookalike Audiences 116 Automated Messaging 117 Personalized Offers 118 Product Recommendations 119 Dynamic Pricing 120 Multi Channel 121 User Generated Content 122 Voice Search 123 AI 124 Machine Learning 125 Chatbots 126 Augmented Reality 127 Virtual Reality 128 Block Chain 129 Wearables 130 Instant Messaging 131 Beacons 132 NFC 133 IoT 134 AR 135 VR 136 B2C 137 B2B 138 Marketplaces 139 API 140 Cloud Computing 141 Big Data 142 Predictive Analytics 143 Natural Language Processing 144 Artificial Intelligence 145 Cybersecurity 146 Gamification 147 Location Based Services 148 Open Source 149 Crowdfunding 150 Digital Wallets 151 Bitcoin 152 Cryptocurrency 153 Smart Contracts 154 Crypto Currency 155 Autonomous Vehicles 156 Robotics 157 Drones 158 Internet of Things 159 Quantum Computing 160 Connected Devices 161 Augmented Reality 162 Virtual Reality 163 Blockchain 164 Wearable Technology 165 Instant Messaging 166 Beacon 167 Near Field Communication 168 Internet of Things 169 Gamification 170 Location Based Services 171 Open Source 172 Crowdfunding 173 Digital Wallets 174 Bitcoin 175 Cryptocurrency 176 Smart Contracts 177 Autonomous Vehicles 178 Robotics 179 Drones 180 Quantum Computing 181 Connected Devices 182 etc..!